WORD, the innovative and tech-first influencer marketing
company, today released a special collaborative feature with television celebrities and power
couple Mahhi Vij and Jay Bhanushali for its Diwali edition of #5MinutesofFame blog series.
#5MinutesofFame is a spotlight corner on WORD’s blog page, wherein the influencer
marketing company aims to showcase stories of brilliant creators while connecting
audiences to their favourite influencers.
The latest feature with Mahhi Vij and Jay Bhanushali is a 5-minute read, where they get
candid about their Diwali plans, Mahhi Vij’s instant connect with Cadbury which reminds her
of the festive mood, tips to make interesting festive content, Jay’s all-time favourite actors,
message for brands looking for influencer collaborations and many more exciting
conversations.Mahhi Vij & Jay Bhanushali, television celebrity couple, commented on this collaborative feature, “Diwali is our favourite festival because it means celebrations, positivity and lots of
light. In the spirit of this festive occasion, we are excited to have collaborated with WORD for
their Diwali edition of #5MinutesofFame blog series.” They further added, “This year, we encourage you all to stay at home and prioritize the health of your family and yourself. We wish you a happy
Diwali.” Mahhi Vij and Jay Bhanushali have collaborated on some interesting campaigns with WORD
in the recent past. This Diwali feature comes just in time for the festive season.
