King of Cool Oil, Navratna Gets COOLER this summer with King of Humour Kapil Sharma & his gang

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Navratna, the ayurvedic cool oil market leader from the house of Emami Ltd throws up a laughter challenge this summer as Kapil Sharma comes on board the brand along with his eccentric family members Kiku Sharda, Gaurav Gera and Sumona Chakravarti.

In a series of new TV ads and digital content, Navratna Oil introduces a burst of cool comic relief with the irrepressible Kapil Sharma and his band of quirky accomplices. Together, they tackle the everyday chaos and challenges encountered by common man as they present Navratna Oil as “Thandak Ka Badshah, Raahat Ka Raja.” A two-minute champi (head massage) with Navratna Oil offers relief and relaxation leaving one “thanda thanda cool cool”.

Mr. Harsha V. Agarwal, Vice Chairman and Managing Director, Emami Limited, said, “We are delighted to onboard Kapil Sharma and his quirky team for our brand Navratna Ayurvedic Oil.   Humour is well known for being a stress buster and Kapil’s brand of humour has been doing just that for over a decade across demographics.

Kapil Sharma, the comedian, actor, singer and anchor said on this occasion, “Navratna Ayurvedic Oil provides effective relief from headache and stress related issues arising from daily life challenges.  My team and I also attempt to use humour as a powerful tool towards stress relief by offering a much-needed escape from life’s trials and tribulations.